DIGITAL, DIRECT, UI UX, AI, ART DIRECTION, AUDIO
SOUND MIND DAILY
Social withdrawal is one of the most common signs of mental health conditions like depression and anxiety. Problem is, when these people go on isolation, their condition can worsen and even be a risk factor for self-harm.
MindNation Philippines, the country’s leading innovative mental health & well-being organization wanted to reach out and be there for them even when they choose to go on isolation.
KIDLAT AWARDS 2023
CREATIVITY IN ENGAGEMENT - CREATIVE DATA | SILVER
CLASSIC CREATIVITY IN AUDIO | BRONZE
CREATIVITY FOR GOOD - NON-PROFIT, CHARITY AND GOVERNMENT | BRONZE
CREATIVITY IN EXPERIENCE - TOUCHPOINTS AND TECHNOLOGY | SHORTLIST
CREATIVITY IN EXPERIENCE - INNOVATION | SHORTLIST
TAMBULI AWARDS 2023
BRANDED EXPERIENCES/ACTIVATION - HEALTH & WELLNESS | QUALITY OF LIFE
MOBILE MARKETING - HEALTH & WELLNESS
GERETY AWARDS 2022
PH AGENCY OF THE YEAR 2022 | FOR SOUNDMIND DAILY
BOOMERANG 2022
BRONZE | SOUNDMIND DAILY
THE CASE VIDEO
THE WEBSITE
Sound Mind Daily is your very own safe space for your innermost thought and emotions.
Start a mindful habit of recording your thoughts and allow your voice to give you a sense of calm.
So we combined Artificial Inteligence w/ the mental health benefits of Journaling and mood-enhancing Binaural Audio by Soundesign Manila to create The Sound Mind Daily Voice Journal.
More than just a sare space to release your Innermost feelings, A.I. aggregates your happier & hoperul entries to curate uplifting playlists you can listen to on difficult days.
Best of all, it generates a monthly emotional summary that leads users to MinaNation Philippines website for guidance and professional help
BUT IT ALL STARTED AS A DENTSU INTERNAL TOOL
Sound Mind started as an internal initiative for Dentsu APAC to help employees struggling with mental health when the outbreak happened. It showed how even the top CEOs and leaders are humans too — and it’s okay to feel vulnerable sometimes. I
After this successful tool for Dentsu employees, we wanted the public to experience this same technology to address mental health.
